September can set the tone for the entire school year, often including new clothes, new backpacks and new school supplies. Unfortunately, not every family is so fortunate as to be able to provide these for their children.

Twenty-five years ago, a small group of women decided to make a difference. They provided a backpack filled with new clothes and school supplies to 27 students at one school. Send ‘em Off Smiling (100% volunteer run) has since grown to helping 1,000 kids per year at schools throughout Waterloo Region.
During the year, volunteers shop the sales to assemble a warehouse of clothes, backpacks and school supplies. In the spring, teachers identify students who may benefit from receiving a filled backpack, and with the parent’s approval and input (such as sizes and colour preferences) volunteers prepare a personalized backpack. Other volunteers deliver the backpacks in late August. And the receiving students and their families — their smile says it all!
As a testament to the impact of this program, Send’em Off Smiling tells of former backpack recipients giving volunteer time and financial support to pay it forward to the next generations. What a great community we live in!
How you can help
If you would like to help Send’em Off Smiling, you can volunteer your time, donate money, or participate in their “Shop and Drop” program. Check out their website for more details.


